What a marvelous bunch you are!
The top of run results from our Reader Survey are just in, and what exciting reading they make. 65% of you read every issue! And over 20% read, on average, one in two issues. There is an average of two readers per issue. Over 35% pick up their copy in a restaurant or bar, while 20% pick it up in their hotel. Our readers are almost equally split between men and women (51% and 49% respectively). Nearly 50% of you are aged 31-50 and another 29% are over 51. Almost all of you are Senior Management (43%), Middle Management (14%) or Professionals (29%). Of our dedicated sections, Travel is the most popular, followed by Restaurant Reviews. 65% of you want MORE travel articles! Over 35% want in-depth coverage of the Russian Regions. You are frequent travelers. 40% of you make six or more international trips a year, while another 14% make between four and six international trips a year. 86% travel in Russia with 42% making over four journeys wthiin Russia a year. 36% of you already own a foreign brand car and another 21% are considering buying one. 8% of you already own Russian stocks and shares. Another 29% of you are considering investing in the local stock market. 79% of you eat out at restaurants at least once a week and 57% even more frequently. 64% of you entertain at home. What passports do you carry? 38% of you are American citizens, 29% are from the European Community, and 26% are Russian.
To the Editor
A brief note to say thank you for a great write-up of EveryChild and our work in September‘s Passport. I‘ve had several complimentary comments from people who‘ve read the article – it gives all the information clearly and sympathetically. It‘s interesting for me to see such a good article.
Many thanks for your support.
Tel: 8 903 592 8852
Getting the geography right!
In the September Issue of Passport in the article Nizhny Novgorod in a Day, the city is on the banks of the Oka River, not Okra, which is, of course, a vegetable. Our wine editor, Charles Borden was so enamored with the wines of Italy’s Piedmont region that he disorientated himself. Piedmont is in the northwest of Italy, not the northeast. We are grateful to Maja Bogdesic, an avid watcher of the Turin winter Olympics, for setting the record straight.
Still on geography
In the October Issue of Passport we apologize for misspelling Malaysia, which has designated 2007, Visit Malaysia year. We nearly jeopardized our visas! Sorry, Ambassador Khalis. In the same Out & About report we relocated Basil Rajendram from his home country of Malyasia south to Singapore! Sorry Basil.
It was of course the law firm Hellevig, Klein & Usov which celebrated moving into their new offices in Bulgakov House. Apologies for the typo in the headline Jon.