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PUMA Shoes on Catwalk
Text by Natalia Shuvalova
Photo courtesy of Publica Project

The PUMA sponsored the prestigious central Saint Martina MA graduate fashion show in London. The Saint Martins is famous for the excellent education in Art, Design and Fashion. So PUMA announced a design competition (for Autumn Winter 2007) for their menswear MA fashion students. PUMA gave three prizes. The 1st prize, by the way, was given to Georgy Baratashvili, a 17 year old Russian, studying in London. Each of the three young winners received cash prizes. In addition, each will have a limited edition of their footwear styles produced and sold in the PUMA concept stores worldwide . The signifi cant contributions from the sales would go to the CSM PUMA bursary fund, which helps finance the education of future fashion talent.

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